1. Content
Highly engaging, informative and entertaining content is still the most important factor when kicking your SEO up a notch. Be creative. Dont waste thinking about keywording. Spend your time focusing on the content that works for you.
2. Page Titles
Think about page titles and how to optimise them for your market. You will see dividends in the long run.
3. Local Optimisation
80% of local searches will end up with an in store visits. Get involved on a local level. Set up profiles on Yelp, Tripadvisor and the likes. This can prove invaluable.
4. Page Layout and Navigation
Keep UI and UX in mind when building your website. If you build your website around the user you will see an increase in conversions.
5. Link Profile Clean Ups
Make regular checks and remove unhealthy links as often as possible. Dont wait of Google picking up the phone. Be proactive.
6. Quality Backlinks
Look for quality over quantity.
7. Social Media
Social media platforms have their own filtering algorithms. The cream will rise to the top.
8. Remove Thin Content
Audit yourself. Remove or rewrite content that is serving no purpose to your site.
9. Robust Site Architecture
Make sure search engines can move between your pages with ease. They will like that.