Snapchat was first released in September 2011 and since the apps initial launch it has grown exponentially. It is now one of the most used social media platforms and is a unique way to reach your target audience. If you are swithering on the idea of bringing Snapchat into your social media strategy then maybe these 10 facts will help you.

The number of  active daily users on Snapchat is 100 million.

65% of snapchat users contribute content

There are 8 million Snapchat video views every day

On Average there are 9000 photos shared on Snapchat every second

Snapchat reported a revenue of £38.7 Million in 2015

That grew to £284 Millon in 2016

On average users spend 30 minutes a day on Snapchat

Ireland is the top country for Snapchat usage when based on the percentage of usage by adults in each market.

70% of Snapchat users are female which means 30% are male.

86% of Snapchat Users are between the ages of 13-34